Industry insights with Apartments.Com.Au

Posted

21 April 2026

Category

Brand

Lowe Living was proud to take part in Market Insights Live, an Apartments.com.au panel event that brought together leading voices across the property industry to explore the trends shaping Melbourne’s evolving apartment market.

Our Co-founder Emma Lowe joined the discussion as an expert panellist, sharing her perspective on the shifting expectations of today’s buyers. In this conversation, she highlighted the growing importance of lifestyle-led design, strong branding, and a deeply customer-focused approach.

Emma offered insight into the decision-making process behind site acquisition for our discerning clients at Lowe Living, emphasising the importance of knowing when to move forward, when to pause, and when to let a site go.

Our Cofounder Emma Lowe says,
“Exceptional architecture, in any location, is no longer enough, it’s the starting point. For us, every site must earn the right to carry a Lowe Living property. It has to meet an uncompromising set of criteria and fundamentally support the calibre of design and lifestyle our clients expect”

Joining Emma on the panel were respected industry peers Lachlan Thompson of Goldfields Group and Daniel Faigen of Hirsch & Faigen, with the conversation providing a valuable exchange of ideas and perspectives across the sector.

Opportunities such as Market Insights Live reinforce our commitment to thoughtful development and meaningful industry dialogue. It was an engaging and insightful session, contributing to a broader conversation around how to create enduring, design and lifestyle driven residences that resonate with today’s market.

Thank you to Mike Bird from Apartments.com.au for inviting us to be part of this event.

 

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